Assoicate Shopper Marketing
Company: Danone North America
Location: Broomfield
Posted on: April 19, 2024
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Job Description:
About the jobOur Shopper Marketing Team at Danone Foods plays a
vital role in ensuring the company's continued growth by
collaborating cross-functionally to execute and analyze shopper
marketing programs. We are currently seeking an enthusiastic and
experienced Associate Manager to join our team, focusing on the
Regionals (West) and Natural Channel. This role is open to
candidates in Broomfield, CO, or those interested in remote work.In
this dynamic role, you will:Develop and execute shopper marketing
programs tailored for priority Regional West customers and Natural
Channel, collaborating with sales leads and brand teams.Leverage
national brand activation plans to create customer-specific
programs aligned with brand positioning.Collaborate with internal
and agency teams to develop creative solutions based on
insights.Track and ensure the timely and budget-aligned execution
of programs.Manage vendor and third-party relationships impacting
shopper programs.Develop customer-facing materials to support sales
teams and collaboration meetings.Coordinate themed events with
third parties when appropriate.Interact with customer marketing
organizations to co-develop plans that drive shopper conversion.You
will also:Drive growth opportunities through insights and analysis
of program performance.Perform pre- and post-promo evaluations to
understand the effectiveness of shopper marketing events.Provide
reports to influence future shopper marketing investment decisions
and share success stories and learnings with the
organization.Additionally, you will:Perform administrative tasks
with excellence to bring shopper marketing initiatives to
life.Obtain creative approvals from brand and legal teams.Manage
and track budgets in the company trade management
system.Collaborate with sales planning and finance on financial
close deadlines.About youA 4-year college degree in Business or a
related field; an MBA is a plus.3-5 years of experience in the CPG
industry, and/or experience on the Natural Channel.Experience in
agency, brand, or shopper marketing.The ability to read and
interpret consumer and shopper research.Strong teamwork skills,
with the ability to collaborate across functions.Excellent planning
and organizational skills, coupled with superior communication
skills (written and verbal).Strong attention to detail.About usAt
Danone North America, you'll work with some of the best-known food
and beverage brands in the world likeActivia, Silk, Two Good,
Oikos, evian, and Happy Family.You'll be part of one of the largest
Certified B Corps--- in the world, working together to make sure
our brands create real benefits for people, communities, and the
planet. We have 6,000+ employees across the U.S. and Canada. Come
join our movement for a healthier world:One Planet. One Health BY
YOU.The base compensation range for this position is
$75,000-105,000commensurate with experience. Danone North America
additionally offers a performance-based bonus and has a strong
benefits package including Medical, Dental, Vision, Prescription
Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition
Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave,
among other benefit plan options.To give our employees flexibility,
Danone is a hybrid work environment.Danone North America doesn't
just welcome what makes you unique, we value it. We're proud to be
an equal opportunity and affirmative action employer. All hires to
our team are based on qualifications, merit and business needs. We
recruit, employ, train and promote regardless of race, color,
religion, disability, sex, sexual orientation, gender identity,
national origin, age, veteran status, genetic characteristic or any
other protected status. Faithful to our values of openness and
humanism, all of our employees share in the commitment to engage
one another with dignity and respect.
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Keywords: Danone North America, Thornton , Assoicate Shopper Marketing, Advertising , Broomfield, Colorado
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